The City of Buffalo has partnered with AT&T and local Western New York advertising, marketing and web firms to assist minority-owned businesses that have had difficulties establishing an online presence.
Ingenious has always worked diligently to give back to our community whenever we can. So when we were approached by the City of Buffalo to assist with the new AT&T HyperLink Buffalo initiative, of course we signed up to participate.
"The goal of HyperLink Buffalo Powered by AT&T is for local ad agencies to assist minority-owned small businesses in creating a strong online presence and e-commerce capabilities. Advertising and marketing agency partners are asked to provide pro-bono services to participating minority-owned businesses, to include social media promotion, digital adverting, website design or redesign, e-commerce development, and Search Engine Optimization."
"AT&T’s support of Hyperlink Buffalo Powered by AT&T is part of its commitment to bridging the digital divide and fostering digital equity and aligns with its culture of dedication to diversity, inclusion, and empowerment both internally throughout the company and externally within the communities it serves across the country."
