Updating your website shouldn't feel risky. A well-designed content management system should make routine changes simple, clear, and comfortable.
A content management system (CMS) is supposed to make maintaining your website easier.
But for plenty of organizations, making even a simple update comes with hesitation:
Will changing this break the layout? Is this the right place to edit it? What does this setting do? Should we just call the developer?
If that sounds familiar, the problem may not be the person updating the website. It may be the system they're being asked to use.
Many website platforms try to accommodate every possible kind of website. That often means an overload of page builders, themes, plugins, widgets, settings, and configuration options piled on top of one another.
The result can be an administrative area that's far more complicated than the website itself.
And when users aren't confident about what something does, the safest choice often feels like doing nothing at all.
At Ingenious, we take a different approach with our custom content management system (Infinitus).
Instead of giving clients hundreds of controls they may never need, we build the administrative content management experience around each specific website and the people who maintain it.
If you need to manage staff, projects, news, events, products, locations, or other content, those tools should be clearly organized and easy to understand.
You shouldn't need to understand how the website was programmed just to update it.
Simplicity on the administrative side doesn't mean sacrificing flexibility.
A thoughtfully built system can make routine updates straightforward while still giving the website room to evolve as the organization grows.
That's one of the advantages of custom website development: the website and the tools used to manage it can be designed together rather than forcing your content into a system built for everyone.
Your website should be something your organization feels comfortable using—not something everyone is afraid to touch.
If routine updates feel unnecessarily complicated, fragile, or risky, it may be time to rethink the tools behind the scenes.
Contact us if you'd like a website that's as thoughtful behind the scenes as it is on the screen.